| Scenting the Simpsons | |
| By brice on5/28/2008 5:15 PM | |
|  "We stand before the two-story-high clown head. Krusty beckons us to enter the mouth, which doubles as the entrance to Krustyland, the fictional theme park that's the centerpiece of the Simpsons Ride, the just-opened $30 million attraction at Universal Studios."... Read the a ... |  | | Comments (0) | More... |
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| Forbes Focuses on Fragrance | |
| By brice on5/28/2008 1:52 PM | |
| Forbes magazine recently printed an article which focused on the advantages of implemeting a Scent Marketing strategy. "If you have a brand, it better have a scent." Read the article HERE. | | | Comments (0) |
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| TIME for Scent Marketing | |
| By brice on5/28/2008 11:28 AM | |
| An article discussing the use of fragrance in retail spaces. Time Magazine says, "Researchers say a smell can effect a shopper's behavior. So stores are trying to cash in on what the nose knows." Read the article HERE. | | | Comments (0) |
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| ScentAir on NBC's Today Show | |
| By brice on5/28/2008 11:11 AM | |
|  ScentAir's scent delivery systems create pleasant ambient scent environments for many hospitality and retail establishments. Marketers are beginning to harness the power of scent and many are utilizing ScentAir's ScentWave machine to help communicate their unique ... | | | Comments (0) | More... |
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